Competition Survey

As homebuilders, we see the competition all around us. In the most active markets, there are many new home communities. We can tour their model homes, go through the sales process or call them up. But how much information can you really ascertain? Where do we find the time to do this? What kind of learning is really going on? Not much. After all, they can shop your community as well. You need to know much more than basic information when you are doing a competitive survey. Consider this: If you could understand the reasons why your competitor is selling 10-30% better than you, wouldn’t that be valuable information? Absolutely. Who wouldn't like to be a step ahead of their competition?

With ServiceTrac’s competitive surveying service and benchmarking capability we can show you where you stand and what it takes to come out on top. With our extensive background in Mystery Shopping and other types of surveys, we are uniquely qualified to do competitive surveys for your company.

Competition Survey - Details

• Competitive surveys are performed with a questionnaire, approved by your company
• We then contact the competition via phone, mystery shop and even personal visits
• Value Path gathers key information that your company needs to understand where you stands relative to the competitor from several different viewpoints
• Examples of competitive information that can be gathered:
• What does the company say about your offering?
• How does their pricing compare to yours?
• What are the companies plans for the future?
• How do their products compare to yours?

 With all this valuable information, your company is better able to make strategic decisions about the future.

At Value Path, we understand how competitive the market can be. With the home sales slow down and communities offering all types of great incentives, it’s even more important to be one step ahead of your competitors. Let us show you a proven way to get the critical data you need to make informed decisions. Value Match Competitive Survey services will give your team what they need to succeed!

Contact us today to find out more.

1.800.951.6606